Joico Color Balance Purple Shampoo 33.8oz
Top Highlights
- Joico Color Balance Purple Shampoo effectively neutralizes brassy and yellow tones in blonde and highlighted hair.
- The purple pigments in the shampoo help maintain a cool, vibrant hair color between salon visits.
- It gently cleanses hair while preserving moisture and shine.
- Regular use enhances the overall brightness and tone of color-treated hair.
- Suitable for all hair types seeking to eliminate unwanted warmth and maintain a fresh, salon-quality look.

I’ve been using Joico Color Balance Purple Shampoo for a few weeks now, and I’m really impressed! It effectively eliminates the brassy and yellow tones in my blonde hair, leaving..... More