Farouk CHI Ionic Shine Shades 50-7R Dark Natural Red Blonde Permanent Demi-Permanent Semi-Permanent Hair Color 3 Ounce 90 Milliliters

Farouk CHI Ionic Shine Shades Hair Color 50-7R 3oz Color This is a versatile liquid color line easy-to-mix and apply liquid formula features PDS coloring system that can be used for Permanent, Demi-Permanent and Semi-Permanent color formulations along with tone and treatment. Easy to use salon application with less than 30 minutes processing time depending on the color formulation. Comes in 65 shades (including 5 additives - to intensify or neutralize tones and 1 clear - to add shine for touch-ups) CHI Shine Shades offer the ability to deposit lift, tone, correct, and refresh all color tones. This color line features CHI Ceramic Technology which provides color penetration inside the hair. The Ionic technology helps anchor the dyes deep inside the hair all while adding radiance, shine, and longevity to the hair. The Color Lock Complex adds essential moisture to hair during color service to make hair color last longer. The line also features silk, aloe, and olive oil, and Brazilian nut oil which also add moisture and color longevity. This is Ammonia Free! ammonia is replaced by mild, yet effective alkaline called MEA (Monoethanolamine) that maintains a consistent pH level.